Advertisements making a representation of a specific installment in repayment of a loan must disclose all the following except:

Advertisements for loans must adhere to specific disclosure requirements to provide clear and truthful information to consumers. When it comes to representations regarding the specifics of installment payments, certain key details must be disclosed to avoid misleading potential borrowers.

The requirement to disclose the simple annual interest rate, the number, amount, and period of payments, as well as the balance due at maturity if a loan is not fully amortized, helps consumers understand the true cost of borrowing. These elements are integral to making informed financial decisions, as they provide a comprehensive view of the loan's terms and obligations.

However, the down payment amount is not always mandatory to disclose in advertisements focused solely on the repayment aspects. While including a down payment can be beneficial for consumers to know the upfront costs, it is not a required part of disclosing the repayment terms in the context of an advertisement that details the installment repayment plan itself. Thus, it stands to reason that this element can be omitted in such representations, making it the exception in this scenario.